One parent, who bought this for their seven-year-old, says, вЂњIt stays on long enough for him to fall asleep and if he wakes in the middle of the night he can easily turn the light back on.вЂќ ItвЂ™s a hit with another reviewer, who keeps it in a guest room: вЂњThe night light feature is so helpful for guests to move around in an unfamiliar house at night.вЂќ Users can also choose between seven colors for the night light, depending on your mood or decor, which dozens admit is cool. I LOVE IT.вЂќ They describe the sound as вЂњeffective but not jarring,вЂќ and add that they вЂњlike the nice solid and satisfying click of the button when you set the time.вЂќДЄbout a quarter of reviewers love this alarm clock because of its built-in night light thatвЂ™s both very bright and shifts colors. Another says, вЂњI expected this clock to be okay, based on the reviews, but it is so MUCH better. And, while basic, customers like that that clock includes вЂњa bright night light at the top for reading in bed.вЂќ This beepвЂ™s job is to awaken, not comfort, and reviewers note that it is not a pleasant, soft tune: вЂњAlarm is loud even on low and an awful sound,вЂќ says one. As one puts it, вЂњIf, like me, you like the alarm right by your bedside, the dimmer allows you to set the brightness to your comfort level - all the way from exceedingly bright to exceedingly dim.вЂќ вЂњou can even make the display go completely dark,вЂќ adds another. Reviewers also say the dimmer is especially effective. вЂњWhat I like about the clock are the large numbers, so very easy to readвЂќ writes a typical reviewer, echoing hundreds of similar declarations. There are nearly 12,000 verified five-star fans of this simple, effective electric alarm clock with battery back-up on Amazon.

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